How to know what Digital Product to Create


As much as physical products seem to be good and all, digital products a faster becoming a great channel of income too. A digital product is simply described as any product that cannot be touched. It involves online transactions and can only be accessed digitally.

Examples are 

1. E-courses, 

2. Templates, 

3. E-books

Part of our services as a company includes our e-book marketing agency which can help you write and publish your e-book fromstart to finish. Our services also include e-book distribution, publicity and sales amongst others. You can follow up for more details via our service page here

Now that you know these digital products, you must understand that the most significant benefit of creating a digital product is that they are easily automated and scalable. Although, the aim of putting products out there is to make sales from them. However, creating a digital product that will meet one's goal or aim has it that some steps are not overlooked. That said, let's take a look at the 5 steps to creating digital products.

1. Make a Survey

Creating things that your target audience won't need is just a waste of energy. Surveying to get the information on what they want, what their pain points are, and all will help to make a great choice on what type of digital product to bring out. This can either be done by going to search engines and checking out or providing a Google form for people on your contact list/target audience.

2. Know the solution you want to provide

This can be done after the first survey of finding out what people need. Of course, there are many needs and you must stick to ones that you can meet effectively.  Know what you want to offer and move to get your target audience.  And if there's a product at heart already, all you have to do is know your target audience.

3. Build Your Appearance

How will your products be known if people can't access you? Build your contact list with your audience by first giving out a simple version of your product for free. It can be a free webinar, a free Ebook...to get as many target audiences. (People whose needs you can meet)  Create catching copy and content on your social media platforms to get them to take action. While building your appearance, also ensure that you get their feedback through a survey as well. 


Read: How to Solve Problems Using Story-telling and Content Writing

 

4. Publish Your Product

There are so many online websites where your products can be sold depending on what type of products they are. These websites include Selar and Okadabooks. Putting your product in the face of your online audience is what makes it a digital product.

5. Promote Your Product

This starts from when you're creating the product. Making use of the needed tools to bring out your product in the best form, to hiring copywriters to help with marketing your products, engaging, educating, and nurturing your target.


Conclusively, it is never enough to know what digital product you need to create for an audience. It is much more necessary that you go through these steps listed above in order to maximise your digital product. You can book a free online session with our team here to gain further clarity on what digital product you need to create for your audience.


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