16 Recommended Tips to Increase Your Website Traffic

Free traffic vs. quality traffic

The major difference between these two is the conversion rate of customers

 Calls-to-action (CTA) such as: Buy Now! Place your Order Now!  help with the conversion rate on your website.

Types of traffic:
1. Direct Traffic: This is gotten from people that know you.

2. Referral Traffic: from external sources' word of mouth.

3. Affiliate Traffic: From influencers' website

Channels that drive quality traffic to  website

1. Online directory listings

2. On-page SEO

3. Off-page SEO

4. Email

5. Social media

6. Online ads

7. Blogging

Free ways to increase website traffic from Google

There are a couple of free ways you can use Google to increase your website traffic.

1. Free Google Business Profile

2. Perform on-page SEO

Did you know that over 55% of organic traffic comes from search? Only 8-12% comes from social media.

What is SEO?
SEO means Search Engine Optimisation.
Search engines like Google, bing index web pages, not websites as a whole. This means that the  SEO work should be done page by page.

SEO Tips

1. Research your keywords
Keywords are very useful in SEO. A keyword indicates the main idea of your content and it helps your article visibility once they make an online search for a topic of interest. A keyword is the intent of your target audience

Shorter keywords have a higher search volume, making them difficult to rank. Long-tail-keywords have a lower search volume, making them very specific.

2. Keywords should be placed through out your page. There are
different relevant keywords found on each page or post.

Ideally,  the chosen keywords should be in the:

1. Title
2. URL
3. First and last paragraph
4. Body of post
5. The tags of images used 

3. Include SEO in Permalinks
A permalink is the URL you see when you access a webpage.  They should not be too long and must clearly describe what the page is about.
For example;

www.miro.com – website

www.miro.com/instructions - page for the instructions on how to use the website

www.miro.com/instructions/SIGNUP  – Sign up page

4. Use hyperlinks for your content
Link posts together if they are related.

5. Engage your audience by writing high-quality posts
Give your audience content that answers their desired topic.

6. Make the best use of your images
They help the visualisation and imagination of the content and also important for SEO. The image description is usually indexed.

7. Page speed or loading time
Page speed is a very important website ranking factor. If the loading time is short and fast, users will enjoy a website and this will reduce bounce rate.

8. Make your website mobile responive and friendly
Most websites are accessed from people's mobile devices.

9. Work with a technical SEO expert to create a responsive design for your website.

10. Make sure that you carry out SEO-audit to update your pages and content.

How to promote your posts and content

1. Organically, by using social media
2. Paid advertising- Pay-Per-Click (PPC)
3. Submit your site's URL to search  engines like google.

Other free ways to increase website traffic:

3. Online directories listings.

4. Use backlinks 

5. Use Social media

6. Use hashtags

7. Use landing pages

8. Use long-tail keywords and keywords generator: An example is the Ahrefs keyword generator.

9. Email marketing

10. Guest blogging byan influencer or guest blogging on other related websites 

11. Engage your target audience by creating your online community. 

12. Paid advertising: Google Ads and Pay-Per-Click through Search Engine Marketing (SEM)

13. Social media advertising

14. Blogging and content marketing 

15. Hosting live webinars and online giveaways 

16. Free offers and discounts 

5 Websites That Can Deliver Tons of Traffic

1. eHow.com

2. About.com

3. yellowpages.com

4. CNET

5. wikihow.com